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How a website can really help a small business

Graham the Stoveman came to us a few years ago when he decided it may be a good idea to build a website for his Wood Stove Repair and Restoration business – we agreed! We collaborated to define his target markets and develop a strategy on how best to reach them. We put together images […]

Best Location for Social Media Links on Your WordPress Website

When social media was first taking off and business owners figured out they could build a social media following by promoting their social networks on their WordPress websites, social media links, icons, and buttons were stuck in the header, the navigation, the sidebar, the footer, and even in the content. As social media has grown […]

Adding Google AdSense To Your WordPress Blog

One of the simplest ways to monetize your WordPress blog or website is by displaying ads from an established ad network. Ad Networks connect business owners and advertisers to publishers, blogs, and websites that want to show ads. The network manages the selling of ads so you don’t have to. Google AdSense is an advertising […]

7 SEO Steps to Remember for Google Indexing

Google’s algorithm is constantly changing and evolving to give users the best experience. We hate to break it to you, but if you’re not on the first page of Google’s search results, you’re losing sales to your competitors. Did you know that 97% of consumers don’t click past the first page? (It’s probably not a […]

Using Social Media to Generate Leads

Leads are prospective customers who have shown interest in your products, services, courses, programs, or experiences, and have provided their contact information to receive more information. Lead generation is all about implementing strategic marketing tactics designed to find and create new leads and invite them into your sales funnel. While some old-school lead generation marketing […]

Anchor Text for SEO

Google’s algorithm considers brand names in anchor text. What does this mean? Anchor text — the text that people see when you post a hyperlink — should include brand names as well as search term keywords and words not associated with either brands or search term keywords. <a href=”http://www.your-domainname.com/services/service.html”>Anchor Text</a> There are plenty of options […]

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