The photos and images on your website are the first impressions someone forms of your business, service or organization. As website designers and developers, our goal is to make sure that the impression is positive and compelling. While we know our websites perform really well – we like our websites to look great as well. […]
Every website owner and WordPress blogger wants the same thing; more conversions. They want site visitors to take action and do something — like click, sign up, register, subscribe, enroll, join, buy, learn more, read more, or download on their website — and they want this action to move the visitor through the marketing funnel to a […]
Are you getting lots of website traffic but not lots of sales? Are people coming to your website, but not doing anything when they get there? Yes? Ouch! You work way too hard to create valuable content that brings visitors to your website to have them leave without taking action. You need to turn blog […]
Every website needs a contact page. When designing a new website at some point you’re going to to have a conversation about how prospective clients and customers are going to take the next step and contact you. In this conversation, you’re going to need to address things like: Should I include a contact form on the contact page? […]
Graham the Stoveman came to us a few years ago when he decided it may be a good idea to build a website for his Wood Stove Repair and Restoration business – we agreed! We collaborated to define his target markets and develop a strategy on how best to reach them. We put together images […]
When social media was first taking off and business owners figured out they could build a social media following by promoting their social networks on their WordPress websites, social media links, icons, and buttons were stuck in the header, the navigation, the sidebar, the footer, and even in the content. As social media has grown […]
One of the simplest ways to monetize your WordPress blog or website is by displaying ads from an established ad network. Ad Networks connect business owners and advertisers to publishers, blogs, and websites that want to show ads. The network manages the selling of ads so you don’t have to. Google AdSense is an advertising […]
Google’s algorithm is constantly changing and evolving to give users the best experience. We hate to break it to you, but if you’re not on the first page of Google’s search results, you’re losing sales to your competitors. Did you know that 97% of consumers don’t click past the first page? (It’s probably not a […]
Leads are prospective customers who have shown interest in your products, services, courses, programs, or experiences, and have provided their contact information to receive more information. Lead generation is all about implementing strategic marketing tactics designed to find and create new leads and invite them into your sales funnel. While some old-school lead generation marketing […]
Google’s algorithm considers brand names in anchor text. What does this mean? Anchor text — the text that people see when you post a hyperlink — should include brand names as well as search term keywords and words not associated with either brands or search term keywords. <a href=”http://www.your-domainname.com/services/service.html”>Anchor Text</a> There are plenty of options […]
When you’re getting ready to create a new WordPress website, one of the most important decisions to make is choosing a WordPress theme that fits your business needs. A WordPress Theme should be flexible and reliable, and won’t haunt you later if or when problems arise. You also don’t want to spend hours searching for […]
Along with the usual minor improvements and bug fixes, WordPress 5.0 introduced a new page editor: Gutenberg, a new Theme Template: Twenty Sixteen and a new Plugin: Classic Editor. Gutenberg Editor Twenty Nineteen Theme Classic Editor Plugin Fix WordPress 5.0 Release Notes Gutenberg Editor The new Gutenberg editor is a major upgrade of the default […]
