Every website needs a contact page. When designing a new website at some point you’re going to to have a conversation about how prospective clients and customers are going to take the next step and contact you. In this conversation, you’re going to need to address things like: Should I include a contact form on the contact page? […]
One of the simplest ways to monetize your WordPress blog or website is by displaying ads from an established ad network. Ad Networks connect business owners and advertisers to publishers, blogs, and websites that want to show ads. The network manages the selling of ads so you don’t have to. Google AdSense is an advertising […]
Google’s algorithm is constantly changing and evolving to give users the best experience. We hate to break it to you, but if you’re not on the first page of Google’s search results, you’re losing sales to your competitors. Did you know that 97% of consumers don’t click past the first page? (It’s probably not a […]
Leads are prospective customers who have shown interest in your products, services, courses, programs, or experiences, and have provided their contact information to receive more information. Lead generation is all about implementing strategic marketing tactics designed to find and create new leads and invite them into your sales funnel. While some old-school lead generation marketing […]
Every website owner, blogger, marketer, and WordPress website owner who is selling products, services, courses, or programs and building an email list cares about one thing: how to increase website conversion rates. As a result, you’ll find a huge number of blog posts, articles, and infographics touting “the best button color” and the “best call […]
Google Analytics is a powerful analytics service that provides reports on website traffic, page views, bounce rate, referral sources, user behavior, website conversions and goals, and more. This information is critical to the growth and improvement of your website, your ongoing marketing strategy, and the expansion of your brand. Google Analytics is by far the […]
Google’s algorithm considers brand names in anchor text. What does this mean? Anchor text — the text that people see when you post a hyperlink — should include brand names as well as search term keywords and words not associated with either brands or search term keywords. <a href=”http://www.your-domainname.com/services/service.html”>Anchor Text</a> There are plenty of options […]
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