Search Engine Optimization Services
SEO - What is it and why do I need it?
SEO is the process and practice of optimizing or preparing your website so that it ranks well on search engine results
pages. Typically, the higher a site's page rank (the earlier it comes in the search results list), the more visitors it
will receive from the search engine. As an Internet marketing strategy, SEO considers how search engines work and what
people search for. With this information you not only want to improve the number of visitors - you want to improve the
quality of those visitors. Optimizing a website primarily involves editing its content and HTML coding to both increase
its relevance to specific keywords and to remove barriers to the indexing activities of search engines.
There is no secret formula - so don't let anyone tell you that. There are lots of things that we can do to help your
site become more search engine friendly. A commonly asked question is "how do I get found?" SEO is one tool
in an overall marketing plan that can have a significant, positive effect on getting your message out or selling your
product or service. It is a mistake to think that SEO is simply about increasing a website's traffic. Traffic is not
an end in itself, but rather a means to an end. The ultimate goal is really to get "quality traffic" in order
to maximize profits.
SEO Starter Package
Price varies depending on size of site and the action require on site. The typical range for these services are -
$400.00 - $800.00.
Phase I - Website Evaluation
We will evaluate your website and provide a detailed report of recommendations to improve your website(s) so that it will
be optimized to improve search engine positioning. The goal is to provide you the information needed to make your website
search engine friendly and ultimately improve your positioning.
We review what steps need to be taken to improve your search engine rankings. We look at many search engine ranking
optimization factors in evaluating your website, including:
- Any search engine barriers in the code.
- Assess your current positioning and where you want it to be.
- How well are search engines are indexing your website's pages.
- Review basic information that assist in natural search engine placement.
- The website's architecture and layout of the site to see if there are search engine obstacles present.
- The user-friendliness of the website.
- We check to see if you are focusing on the correct search engine keywords for your site.
- We check the website's web content to see if change should be made in either the existing content or if the site would benefit from additional SEO optimized content.
- and more...
Phase 2 - Updating Your Site
The goal of this phase of the SEO plan with AlpineWeb is to take action on the recommendations of the Site Evaluation.
You will receive a very detailed report of all potential issues that we have found on your site. We will review this
report with you in great detail. In this report we will provide the changes that we have made to your site and review
some additional changes that we see that will make a significant difference in your website ranking.
Phase 3 - Site Maps, Webmaster Accounts and Site Submission
Site Map Creation: If you have a site map already it will be reviewed and updated. If you do not have a sitemap, one
will be created and can be uploaded.
Webmaster Accounts: A webmaster account will be established for both Google and Yahoo. This will provide additional
tools and reporting to assist in creating a better position in these specific search engines.
Site Submission: We will submit your site to Google, Yahoo and MSN and add verification keys that are associated with
submission.
ICR Label: This provides a rating for your site much like the movie industry provides.
Final Phase - Personal Consult
The Golden Rule: "Content is King". It is essential to recognize that all content is a form of communication
and the quality of content depends not only on what is communicated and how, but also to whom it is communicated to.
This is where we may need to interact with you or your company representative to discuss a plan for updating the content
of your website.
To learn more about AlpineWeb's SEO services, fill out this simple form and our staff will contact you with more information:
Information Request
SEO Maintenance Package
This package includes a quarterly review of the updates that have been made to your site and a report detailing the status
and progress made.
Contact our staff for more information.
Information Request
** We do not use the following practices: Illegal Content, Invisible Text, Cloaking, Doorway Pages and Duplicate
Content.
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