What is the Procedure for Building a
Web Presence?
In this part of the Web Hosting Guide we explain the process you need to follow, from start to finish,
to establish a successful presence on the Web.
Chapters
- What is a Web site?
- What is Web hosting?
- What is the procedure for building a Web presence?
- What is e-commerce?
- Which hosting plan fits my needs?
Choose a Domain Name for Your Site
The first thing you need to do when establishing a Web presence is decide on a Domain Name. Choosing
the right Domain Name is very important, as it directly affects how easy it is for potential visitors
to find your site. Try for something that's easy to recognize, easy to remember, and to easy to guess.
For example, if your business is "Barb's Beach Balls" then "barbsbeachballs.com"
would be a good Domain Name since it's logical, easy to remember, and easy to spell. It's also a good
idea to think of alternate Domain Names in case the first one you think of is already taken.
If you are not planning on building your Web site right away, you might still want to consider
registering your Domain as soon as possible. Thousands of Domain Names are registered every day, and
there's no guarantee that yours will still be around when you decide to build your site.
Select a Web Hosting Plan That's Right for You
Most people start by browsing through the hosting plan descriptions
on this site. We offer a plan for everyone, but it's not always easy to decide which one is for you.
Here are some tips to help narrow down your choices:
If you plan on selling anything from your Web site, take a look at the
e-commerce section.
Another way to find the service plan that's right for you is to use the Web Hosting Comparison Page. The Web
Hosting Comparison Page provides a traditional table layout format that makes it easy to review plan details and make comaparisons.
If you have additional questions please contact us directly.
AlpineWeb also has many Web Site Developers dedicated to helping you establish your site. You can give
them a call at 1-603-356-8797. They can help you decide on a hosting plan, answer any questions you
might have, and even walk you though the order process.
When you have decided which Web hosting plan best meets your need, click on the buy button on that
plan's page to start the ordering process. Placing the order is easy and your site will be running
in a matter of hours.
Build and Publish Your Web site
Building your own Web site can be very gratifying, but doesn't have to be very difficult. There are
currently a lot of software packages available - such as Microsoft FrontPage 2000 - that make creating
and publishing your Web site relatively quick and painless. AlpineWeb supports the use of most Web site
design and publishing tools.
If you find that you need help publishing your site, or are interested in more advanced Web site
features, AlpineWeb provides extensive online documentation as well as excellent Technical Support
by both phone and e-mail.
Promote Your Web Site
To really succeed on the Web, you need more than just a Web site. You need "traffic" - a
steady stream of visitors coming to check out your products, services, information, and everything
else you offer online. In order to draw people to your site, you need to be listed in the Web's most
popular search engines and Web directories. Services like Search Engine Optimization can help you get traffic
to your site by listing your site with search engines and giving you tips for making your Web site more
easy to find online.
Analyze the Results
The success of a Web site is generally measured by how many visitors it gets. Your Web server
automatically logs each time someone accesses one of your Web pages. Looking at these logs can tell
you how much traffic your site gets, how popular different parts of your site are, and when your site
is the busiest. Analyzing your traffic can even give you an idea of which parts of your site may need
to be improved or expanded.
All AlpineWeb Web hosting plans come with built-in tools that you can use to help you analyze your
traffic. Once you become a AlpineWeb customer, it is easy to log into a custom control panel and access
current site statistics.
All AlpineWeb web hosting plans come with built-in tools, such as Urchin Web traffic reporting, that
you can use to help you analyze your traffic. Once you become a AlpineWeb customer, it is easy to
log into a custom control panel and access current and historical site statistics.
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